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WHAT IS THE COLOR RUN?

THE COLOR RUN IS A FIVE-KILOMETER, UNTIMED EVENT. AT EACH KILOMETER MARK, COLOR RUNNERS ARE DOUSED FROM HEAD TO TOE IN A DIFFERENT COLORED POWDER. PARTICIPANTS WEAR WHITE AT THE STARTING LINE AND FINISH THE RACE PLASTERED IN COLOR. ONCE THE RACE IS OVER, THE FUN CONTINUES AT THE FINISH FESTIVAL, A LARGER-THAN-LIFE PARTY EQUIPPED WITH MUSIC LINE-UP, DANCING, PHOTO OPS, ACTIVITY BOOTHS, FOOD VENDORS, KIDS ACTIVITIES AND MORE MASSIVE COLOR THROWS., WHICH CREATE MILLIONS OF VIVID COLOR COMBINATIONS. TRUST US, THIS IS THE BEST POST-5K PARTY ON THE PLANET!